Beauty Bag Privacy Policy

Effective Date: December 1, 2025
World of ZIbra, LLC d/b/a Beauty Bag

1. Eligibility

Beauty Bag is intended only for individuals who are at least 18 years old. By using our Services, you represent and warrant that you are 18 years of age or older. We do not knowingly collect or store personal information from anyone under 18.

2. Information We Collect

We may collect the following types of information:

Personal Information

  • Name
  • Email address
  • Date of birth
  • Favorite brands and stores
  • User preferences

User Content

  • Products added to My Bag
  • Wishlist items
  • Dupe searches and matches
  • Scent tray and layering combinations
  • Notes, reviews, and forum posts

Device & Usage Data

  • IP address
  • Device type and operating system
  • App activity and interactions
  • Crash logs and analytics

Advertising Data

  • Ad views and interactions
  • Purchase behavior
  • Engagement with sponsored content

3. How We Use Your Information

We use your information to:

  • Provide and operate the Beauty Bag app
  • Personalize recommendations and product suggestions
  • Deliver targeted advertising and marketing
  • Send notifications, including price drops, expirations, and updates
  • Improve app features and performance
  • Conduct analytics and research
  • Prevent fraud and ensure security

4. Data Collection, Monetization & Sale

By using Beauty Bag, you acknowledge and agree that:

  • Your data and activity may be collected, stored, analyzed, and monetized.
  • Your data may be sold, licensed, or shared with advertising partners, analytics providers, beauty and fragrance brands, retailers and affiliate partners, and data brokers.
  • Your usage behavior may be used for targeted advertising and product recommendations.

This includes data from:

  • My Bag
  • Wishlist
  • Dupe Library
  • Note matching
  • Scent tray
  • Perfume layering
  • Forum activity

5. Your Right to Opt Out

You have the right to request that we do not sell or share your personal information.

To opt out, email: privacy@worldofzibra.com
Subject: Do Not Sell or Share My Personal Information

Please include:

  • Your full name
  • The email associated with your account
  • A clear request to opt out

We will process your request within legally required timeframes.

6. Additional Privacy Rights

Depending on your location, including Oregon, you may have the right to:

  • Access your personal data
  • Correct inaccurate information
  • Request deletion of your data
  • Request categories of third parties receiving your data

To submit requests, email: privacy@worldofzibra.com

7. Data Security & Retention

We use reasonable administrative, technical, and physical safeguards to protect your data. Your information is retained only as long as necessary to provide Services or comply with legal obligations.

8. Advertising & Third-Party Services

Beauty Bag uses third-party services, including ad networks and analytics tools. These partners may collect and process data in accordance with their own privacy policies. We are not responsible for third-party privacy or data practices.

9. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be reflected by updating the Effective Date. Continued use of the Services means you accept the updated policy.

10. Contact Information

World of ZIbra, LLC d/b/a Beauty Bag
Attn: Privacy Officer
privacy@worldofzibra.com
legal@worldofzibra.com